Innovation for Media, including eXtended Reality (IA)

Closed

Programme Category

EU Competitive Programmes

Programme Name

Horizon Europe (2021-2027)

Programme Description

Horizon Europe is the European Union (EU) funding programme for the period 2021 – 2027, which targets the sectors of research and innovation. The programme’s budget is around € 95.5 billion, of which € 5.4 billion is from NextGenerationEU to stimulate recovery and strengthen the EU’s resilience in the future, and € 4.5 billion is additional aid.

Programme Details

Identifier Code

HORIZON-CL4-2021-HUMAN-01-06

Call

Innovation for Media, including eXtended Reality (IA)

Summary

The Media Action Plan, aimed at supporting media industry recovery, has three areas: Recovery, transformation, and enabling and empowerment. Transformation foresees innovation actions to support transformation of media industry, and the creation of a European Virtual and Augmented Reality (VR/AR) Industrial Coalition.

Detailed Call Description

Two types of innovation proposals are expected:

i. The development of new modular tools, components and/or services addressing technical, organisational, commercial and legal aspects of data management and usage for new media applications. The innovative solutions should be proven useful for the creation and distribution of new formats, in particular of formats that use XR technologies and that could be expandable or applicable, in addition to news media, to the media industry at large and have a potential to be consumed in new environments (e.g. self-driving cars, intermodal transport and tourism). To this end, cooperation within the media sector and across different industrial sectors will be beneficial for the creation of synergies based on the use of data applications.Once it will be operational, the Media Data Space deployed under the Digital Europe programme will offer the opportunity to the proposals supported by this Call to test and pilot their innovative solutions.

ii. The launch of a dedicated VR Media Lab to foster innovation and new solutions in the field of VR/AR Media. The Lab will develop and prototype advanced solutions for the creation, distribution and consumption of new immersive VR/AR media products and foster innovation by exploring a range of uses for VR/AR technologies, and bring together skills from a variety of disciplines, including technology and the creative sector, to develop new solutions for consumers, business and society. The VR Media Lab will support creative cooperation on projects that focus on new ways of storytelling and interacting through immersive media. The funded third party projects will focus on content for entertainment, culture and news, as well as virtual and augmented reality applications in other industries, such as tourism, and fields such as education.

Financial support to third parties – (see page 402 of the work programme)

Call Total Budget

€26,00 million

Financing percentage by EU or other bodies / Level of Subsidy or Loan

70%

EU contribution per project: between €8,00 and €9,00 million

Thematic Categories

  • Audiovisual sector and Media
  • Education and training
  • Industry
  • Other Thematic Category
  • Research, Technological Development and Innovation
  • Tourism

Eligibility for Participation

  • Educational Institutions
  • Other Beneficiaries
  • Researchers/Research Centers/Institutions
  • Small and Medium Enterprises (SMEs)
  • State-owned Enterprises

Eligibility For Participation Notes

Beneficiaries may provide financial support to third parties which can only be provided in the form of grants. The maximum amount to be granted to each third party is  €500000 for accommodating substantial equipment investment.

Call Opening Date

22/06/2021

Call Closing Date

21/10/2021

National Contact Point(s)

Research and Innovation Foundation
29a Andrea Michalakopoulou Street, 1075 Nicosia
T.Th. 23422, 1683 Nicosia
+357 22205000
Email: support@research.org.cy

Dr Angelos Ntantos
Scientific Officer
Telephone: 35722205033
Email: antantos@research.org.cy

Dr Ioannis Theodorou

Scientific Officer
Telephone: 35722205038
Email: itheodorou@research.org.cy

(Publish Date: 22/09/2021-for internal use only)

EU Contact Point

Εuropean Commission, Directorate-General for Research and Innovation

https://ec.europa.eu/info/departments/research-and-innovation_en#contact